If you’re growing a business, you need inspiration and advice that actually works. The journey of scaling, building, and leading is exciting, but it’s also one of the most challenging things you’ll ever take on. That’s where female business influencers come in. These inspiring women in business, creators, and thought leaders don’t just talk about success — they teach it and want you to achieve it.
Here are the top entrepreneur influencers — and exactly who should follow them. After all, we’re not all looking for the same kind of advice. From leadership and personal branding to top-tier marketing tactics, these are the business influencers who actually deliver real value.
Discover The Top Female Business Influencers
15 Top Business Influencers to Follow in 2025
1. Sara Blakely
Sara Blakely turned $5,000 and an idea into Spanx, a billion-dollar shapewear empire — without outside investment. She’s not just a business icon; she’s a storytelling master, branding genius, and relentless problem-solver who built her company with empathy, humour, and intuition. She is one of the top female business influencers known for her relentless positivity, mug quotes, and her ability to embrace failure.
Who Should Follow her:
Blakely champions bootstrapping, female leadership, and innovation from the inside out.
Where to Find Her:
- Instagram: @sarablakely
- Podcast appearances: How I Built This, Diary of a CEO, SmartLess
2. Emma Grede
Emma Grede is the powerhouse behind some of the most inclusive and culture-shifting brands of the decade. She’s the co-founder and CEO of Good American, founding partner of SKIMS, and co-founder of the home care brand Safely. Her leadership blends sharp business instincts with a fierce commitment to representation, diversity, and redefining mainstream fashion
She’s also made history as the first Black woman guest shark on Shark Tank.
Who Should Follow Her:
Founders building inclusive, purpose-driven lifestyle or fashion brands — especially those scaling through collaborations, celebrity partnerships, or community-first storytelling.
Where to Find Her:
- Instagram: @emmagrede
- Her Podcast: Aspire with Emma Grede
3. Marie Forleo
Marie Forleo is a multi-passionate entrepreneur, author, and creator of B-School, an online business program that’s helped over 80,000 entrepreneurs launch and grow their businesses. She built a personal brand empire rooted in practical advice, soul-driven strategy, and fierce belief in human potential.
Her bestselling book, Everything Is Figureoutable, became a mantra for ambitious women worldwide, and her YouTube show MarieTV delivers mindset shifts and marketing gold in digestible, high-energy episodes.
Who Should Follow Her:
Creative entrepreneurs, coaches, and solopreneurs who want to build a heart-led business with a strong personal brand — and need smart strategies to go from overwhelmed to profitable.
Where to Find Her:
- Instagram: @marieforleo
- YouTube: MarieTV
- Podcast: The Marie Forleo Podcast
4. Lori Greiner
Lori Greiner is known as the “Queen of QVC” and one of the most recognizable investors on Shark Tank. She has over 120 patents and more than 1,000 products under her belt. Lori has built a billion-dollar portfolio by helping inventors and entrepreneurs bring their ideas to life — with speed, style, and mass-market appeal. She is one of the most influential female business influencers today.
She has a sharp eye for what sells and a reputation for trusting her gut. Her superpower is turning everyday ideas into household names. She empowers entrepreneurs, especially women, to believe in their product, pitch with confidence, and scale fearlessly.
Who Should Follow Her:
Product-based entrepreneurs and inventors who want guidance on pitching, licensing, mass distribution, and retail success — from prototype to prime time.
Where to Find Her:
- Instagram: @lorigreinershark
- TV: Shark Tank (ABC)
- Book: Invent It, Sell It, Bank It!
5. Grace Beverly
Grace Beverley is a London-based entrepreneur who has turned her online fitness following into a multi-million-dollar business empire — all before the age of 30. She’s the founder of TALA, a sustainable activewear brand, and Shreddy, a fitness tech platform. Known for her transparency around burnout, productivity, and building ethical businesses, Grace blends hustle with honesty in a way that deeply resonates with Gen Z and millennial audiences.
She challenges outdated views of success and promotes sustainability, balance, and female-led innovation — all while running two purpose-driven companies.
Who Should Follow Her:
Founders building sustainable, mission-led eCommerce or wellness brands, and wellness tips.
Where to Find Her:
- Instagram: @gracebeverley
- Book: Working Hard, Hardly Working
- Podcast: Working Hard, Hardly Working
6. Laura Henshaw
Laura Henshaw is the co-founder and CEO of Kic (formerly Keep It Cleaner) — a wellness app and community built to support women through every stage of their health journey. What began as a fitness program has evolved into a comprehensive platform offering workouts, recipes, mental well-being tools, and mindset coaching.
Laura is refreshingly real about the highs and lows of building a business, often speaking out on topics like self-doubt, toxic productivity, and redefining what it means to be “healthy.” She also isn’t afraid to call out toxic masculinity. Her leadership style is grounded in empathy, purpose, and a deep connection with her audience.
Who Should Follow Her:
Women building health, wellness, or lifestyle platforms who want to grow community-first businesses rooted in authenticity, long-term impact, and emotional intelligence.
Where to Find Her:
- Instagram: @laura.henshaw
- App: Kic
- Podcast: KicPod
7. Leila Hormozi
Leila Hormozi is the COO and co-founder of Acquisition.com, a portfolio company that helps businesses scale past $3 million in revenue with operational excellence. Alongside her husband, Alex Hormozi, she’s helped grow and exit multiple 8-figure companies. But Leila’s real power lies in systematizing growth, leading teams, and building strong internal cultures.
She’s known for her direct, no-fluff business advice focused on leadership, hiring, infrastructure, and scaling service-based businesses — making her one of the top female business influencers.
Who Should Follow Her:
Entrepreneurs scaling consulting, coaching, agency, or service-based businesses, especially those in need of operational structure, team development, and tough-love leadership.
Where to Find Her:
- Instagram: @leilahormozi
- YouTube: Leila Hormozi
- Podcast: Build with Leila Hormozi
Read Our Exclusive Interview with Leila Hormozi, Brutally Honest Advice for Women in Business
8. Jenna Kutcher
Jenna Kutcher is a small-town entrepreneur turned multi-7-figure business owner, best known for helping women grow authentic personal brands through content marketing. A former wedding photographer, she now hosts the top-rated women in business podcast The Goal Digger Show and teaches everything from Instagram strategy to list building, passive income, and email marketing.
Jenna stands out for her soft approach to entrepreneurship — embracing imperfection, slow growth, and success on your own terms.
Who Should Follow Her:
Solopreneurs, personal brand builders, or creatives ready to monetize their passion with digital products, courses, or social media-driven growth — especially those seeking a softer, values-first way to scale.
Where to Find Her:
- Instagram: @jennakutcher
- Podcast: The Goal Digger Podcast
- Book: How Are You, Really?
9. Amy Portfield
Amy Porterfield is the queen of online courses — a former corporate marketer turned entrepreneur who’s helped thousands of people turn their knowledge into profitable digital products. Through her business, podcast, and bestselling book, she teaches people how to build email lists, launch online courses, and grow revenue without burnout.
Her content is approachable, step-by-step, and built for action — especially for women transitioning out of 9-to-5 jobs and into entrepreneurship.
Who Should Follow Her:
Aspiring course creators, coaches, and service providers who want to turn their expertise into a scalable business model — with a solid strategy and clear systems to match.
Where to Find Her:
- Instagram: @amyporterfield
- Podcast: Online Marketing Made Easy
- Book: Two Weeks Notice
10. Codie Sanchez
Codie Sanchez is an investor, speaker, and the founder of Contrarian Thinking, a platform that teaches people how to build wealth by acquiring “boring businesses” — think laundromats, car washes, and self-storage facilities. She is not your typical female business influencer — her advice is direct, tactical, and focused on financial freedom through cash-flowing assets, not flashy startups.
She’s a sharp voice in the business space for women who want to build quietly powerful empires — often outside of the mainstream path. With millions of followers across YouTube, X, and LinkedIn, Codie has become a go-to for buy-and-build strategies and business acquisition playbooks.
Who Should Follow Her:
Entrepreneurs, side hustlers, or investors looking to buy and grow existing businesses with proven revenue — especially those ready to step beyond traditional startup culture.
Where to Find Her:
- Instagram: @codiesanchez
- YouTube: Codie Sanchez
- Newsletter: Contrarian Thinking
11. Amy Jo Martin
Amy Jo Martin is a pioneer in digital branding and one of the earliest voices to bridge the gap between social media, entrepreneurship, and emotional intelligence. She’s the founder of Renegade Global, a personal brand development company, and author of Renegades Write the Rules. Amy has worked with some of the biggest names in business and sports — from Dwayne “The Rock” Johnson to Tony Hsieh — helping them build brands with heart and humanity.
Her podcast, Why Not Now?, dives into the pivotal moments behind big decisions, offering practical wisdom for taking bold steps in business and life.
Who Should Follow Her:
Entrepreneurs, executives, or thought leaders who want to build personal brands with intention, lead with authenticity, and unlock growth through emotional intelligence and storytelling.
Where to Find Her:
- Instagram: @amyjomartin
- Podcast: Why Not Now?
- Book: Renegades Write the Rules
12. Natalie Elizabeth Ellis
Natalie Ellis is the co-founder and CEO of BossBabe, one of the fastest-growing online communities for ambitious women. Through her courses, podcast, and social platforms, she provides strategies for scaling online businesses, building magnetic personal brands, and monetizing content through memberships, digital products, and coaching.
Natalie blends confidence with clarity — making entrepreneurship feel both stylish and strategic. With her signature BossBabe brand voice, she’s created a movement that empowers women to grow businesses without shrinking themselves.
Who Should Follow Her:
Coaches, creators, and service-based entrepreneurs who want to build community-first brands, leverage content, and scale with digital products or membership models.
Where to Find Her:
- Instagram: @iamnatalie
- Brand: @bossbabe.inc
- Podcast: The BossBabe Podcast
13. Rachel Rodgers
Rachel Rodgers is the founder of Hello Seven, a multi-million-dollar company that helps women — especially women of color — scale to seven figures and beyond. She’s the bestselling author of We Should All Be Millionaires, a powerful call-to-action for women to take up space, own their worth, and build real wealth through entrepreneurship.
Rachel is unapologetic, practical, and deeply mission-driven. Her work blends financial empowerment, mindset transformation, and business strategy, giving her audience the tools to build generational wealth.
Who Should Follow Her:
Black women entrepreneurs ready to break through financial ceilings, embrace earning unapologetically, and build scalable service-based or coaching businesses.
Where to Find Her:
- Instagram: @rachrodgersesq
- Book: We Should All Be Millionaires
- Podcast: Hello Seven Podcast
14. Daniella Pierson
Daniella Pierson is a media mogul in the making. She founded The Newsette, a female-focused daily newsletter, at age 19 — and turned it into a multi-million-dollar content empire without raising a cent of venture capital. She’s also the co-founder of Wondermind, a mental wellness platform launched alongside Selena Gomez and Mandy Teefey, recently valued at $100 million.
Daniella openly shares her journey with OCD and mental health, showing that vulnerability can be a leadership strength. She’s part of a new wave of young founders blending media, wellness, and mission to build generational wealth and lasting cultural impact.
Who Should Follow Her:
Young entrepreneurs, content creators, and brand builders who want to grow values-driven platforms in media, wellness, or digital storytelling — especially those seeking purpose and profit.
Where to Find Her:
- Instagram: @daniella_pierson
- Brands: The Newsette, Wondermind
15. Victoria Prew
Victoria Prew is the founder and CEO of HURR, the UK’s leading fashion rental platform that’s transforming how we shop and think about ownership. With a background in architecture and a passion for sustainability, she launched HURR to disrupt fast fashion and offer a smarter, more circular approach to style.
Victoria is a bold voice in the climate-conscious entrepreneurship space. She’s built a tech-enabled fashion brand that’s not only scalable, but deeply values-driven — proving that sustainability and profitability can go hand in hand. Now, she is also an investor, empowering brands.
Who Should Follow Her:
Founders building eco-conscious or circular economy businesses, particularly in fashion, retail, or tech — or anyone reimagining industry norms with sustainability at the core.
Where to Find Her:
- Instagram: @victoriaprew
- Brand: @hurr
- Newsletter: Thriving in Chaos
What to read Next? How Top Female Influencers Are Redefining Influence in 2025
Other Leadership and Career Influencers That Could Change Your Career
Female business influencers offer great advice but if you are looking for more career and leadership advice – here are most influential women today. These voices may not offer traditional business blueprints, but their influence on mindset, career growth, and personal power can shape the way you lead, earn, and evolve.
1. Brene Brown
Brené Brown is a researcher, author, and speaker best known for her groundbreaking work on vulnerability, courage, and leadership. Her TED Talk, The Power of Vulnerability, has over 60 million views, and her books have redefined how professionals around the world approach connection, resilience, and authenticity.
She’s worked with top companies and leaders at every level — proving that empathy and courage are non-negotiable leadership skills in the modern workplace.
Who Should Follow Her:
Leaders, managers, and creatives who want to build braver teams, healthier cultures, and more emotionally intelligent careers.
Where to Find Her:
- Instagram: @brenebrown
- Books: Dare to Lead, The Gifts of Imperfection, Atlas of the Heart
- Podcast: Unlocking Us, Dare to Lead
2. Erin McGoff (Advice With Erin)
Erin McGoff is a documentary filmmaker turned career influencer whose TikToks and Instagram reels offer unfiltered advice for Gen Z and young professionals navigating work, identity, and self-worth. Her content breaks down resume tips, networking myths, job-hunting hacks, and hard truths about career paths — always with honesty and heart.
She’s the relatable big sister of career TikTok, inspiring millions with her mix of storytelling and strategy.
Who Should Follow Her:
Students, graduates, and early-career professionals looking for real-world career advice, confidence boosts, and guidance on building a meaningful life — not just a LinkedIn bio.
Where to Find Her:
- Instagram: @advicewitherin
- TikTok: @erinmcgoff
- YouTube: Erin McGoff
3. Vivian Tu (Your Rich BFF)
Vivian Tu is a former Wall Street trader turned finance creator known as Your Rich BFF. Through short-form videos, newsletters, and her podcast, she teaches people how to build wealth through practical, relatable financial education — covering everything from salary negotiation to 401(k)s and investing with confidence.
She’s redefining what it means to talk about money — especially for women, BIPOC communities, and younger professionals who have historically been left out of the financial conversation.
Who Should Follow Her:
Anyone who wants to level up their financial literacy, negotiate fearlessly, and take control of their money story — without jargon or judgment.
Where to Find Her:
- Instagram: @your.richbff
- Book: Rich AF
- Podcast: Networth and Chill
Looking for career advice? Career Influencers: The Modern Mentors Inspiring Women to Succeed
FAQs: Business Influencers
What is a business influencer?
Unlike traditional influencers, business influencers are known for thought leadership, not just lifestyle. A business influencer is someone who shares knowledge, experience, and strategic advice for your business, often focusing on innovation, marketing, leadership, and personal branding. Their influence helps others start, grow, or scale businesses, and they often have strong personal brands, real-world experience, and engaged communities.
Who are the top female business influencers?
The top female business influencers combine expertise with mission. Some of the most impactful include:
Sara Blakely (Spanx founder)
Marie Forleo (B-School & MarieTV)
Emma Grede (Good American & SKIMS)
How do I become a business influencer?
Becoming a business influencer starts with sharing what you know and showing up with value. Here are a few key steps:
Niche down — What problem do you solve or perspective do you bring?
Build your platform — Show up consistently on one or more channels (Instagram, LinkedIn, YouTube, podcasting, etc.)
Teach generously — Give real value through your content: how-tos, frameworks, storytelling, results.
Be human — Authenticity and transparency are your superpowers.
Share you lessons — wins and failures.
Create offers — Whether it’s coaching, a digital product, or a physical brand, create something that brings your expertise to life.
What to Read Next? 10 Top Female Entrepreneurs by Net Worth Right Now (2025 Edition)
The One Piece Of Business Advice That Could Change Your Life
There is so much advice you can gather from these top female business influencers, from strategy to marketing and innovation. But, what if empowering women in business starts with our mindset, not our skills. The most important piece of advice we can give it this:
Think big.
When you think big, you act big.
