BIO:

  • Name: Jenn Low
  • Title/Position: Founder & Managing Director, Wanderlust + Co
  • Industry:  Fashion, jewellery, and e-commerce
  • Location: Kuala Lumpur, Malaysia
  • Age: Born 1984
  • Net Worth:Not publicly disclosed
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Jenn Low’s Story

Gigi Hadid, Selena Gomez, Jessica Alba, and Kendall Jenner have all worn Jean Louw’s critically acclaimed brand, Wanderlust + Co.

Jenn Low’s journey began in her early twenties while living in Melbourne, Australia. With a background in accounting and communications, Jenn identified a gap in the market for affordable, designer-quality jewelry that resonated with modern consumers. This insight led her to establish Wanderlust + Co in 2010, operating initially from her apartment with a modest startup capital of approximately RM10,000.

Jenn focused on creating pieces that were both stylish and accessible. Her commitment to quality and design quickly garnered attention, propelling Wanderlust + Co from a small online store to a global brand. The brand’s ethos of crafting jewelry for “dreamers and lovers” resonated with a broad audience, feeling both whimsical and aspirational. 

In 2011, Jenn made the pivotal decision to relocate the company’s headquarters to Kuala Lumpur, Malaysia. This move allowed her to be closer to her production partners and better manage the brand’s growth. Despite the challenges of rebuilding the business in a new environment, Jenn’s resilience and strategic vision ensured Wanderlust + Co’s continued ascent in the fashion industry. 

She is one of the most innovative female e-commerce entrepreneurs who saw a gap in the market and used her creativity and grit to make her brand a global sensation with incredible insights on how to scale your business. 

Career Highlights

Key Milestones:

  • 2010: Founded Wanderlust + Co in Melbourne, Australia.
  • 2011: Relocated company headquarters to Kuala Lumpur, Malaysia. 
  • 2018: Partnered with Luxasia, marking the brand’s entry into the Southeast Asian market.
  • 2022: Celebrated the 12th anniversary of Wanderlust + Co, reflecting on over a decade of growth and success.

Achievements:

  • Global Presence: Under Jenn’s leadership, Wanderlust + Co expanded its reach to nearly 30 countries, with products available in over 400 retailers worldwide.
  • Celebrity Endorsements: The brand’s jewelry has been worn by high-profile celebrities, including Gigi Hadid, Selena Gomez, Jessica Alba, and Kendall Jenner, amplifying its global appeal.
  • Sustainable Practices: Committed to ethical production, Wanderlust + Co crafts its pieces from recycled brass, stainless steel, and sterling silver, all coated in 14–18K gold or rhodium. The brand emphasizes responsible production and works exclusively with BSCI-certified factories.
  • Female Empowerment: Jenn leads an all-female team at the company’s headquarters in Kuala Lumpur, fostering a culture of empowerment and innovation.

Jenn Low’s Net Worth

As a private individual, Jenn Low’s net worth is not publicly disclosed. However, her wealth accumulation can be attributed to several key factors:

  • Business Ventures: Founding and expanding Wanderlust + Co into a globally recognized brand has been a significant contributor to her financial success.
  • Strategic Partnerships: Collaborations with major retailers and partners, such as the partnership with Luxasia in 2018, have enhanced the brand’s market presence and profitability. citeturn0search5
  • Celebrity Collaborations: The brand’s association with international celebrities has boosted its visibility and appeal, potentially leading to increased sales and revenue.

Jenn Low in the News

  • 14 Years In, Jenn Low of Wanderlust + Co Knows What It Takes to Make It: In November 2024, Jenn reflected on her journey from a budding entrepreneur to leading a global jewelry brand, sharing insights into the challenges and triumphs along the way.
  • In Her Gilded Era: A December 2024 feature highlighted Jenn’s role in pioneering the demi-fine jewelry trend in Malaysia and her vision for Wanderlust + Co’s future expansion.
  • Walking the Talk: Jenn’s participation in KL Fashion Week 2024, where she walked the runway for L’Oréal Paris, showcased her commitment to empowerment, entrepreneurship, and self-expression.

Quotes by Jenn Low

“I truly believe in a community-led journey.”

“I was really passionate about creating designer-looking jewelry pieces at an affordable price point that’s both kind to the skin and the planet.”

FAQs: Most Asked Questions About Jenn Low

What is Jenn Low’s net worth?

Jenn Low’s net worth is not publicly disclosed. Her financial success primarily stems from her role as the founder and managing director of Wanderlust + Co, a globally recognized fashion jewelry brand.

How did Jenn Low become successful?

Jenn Low’s success can be attributed to her ability to identify a market gap for affordable, designer-quality jewelry, coupled with her dedication to ethical production and empowering female-led leadership. Her strategic decisions and unique vision also helped turn her brand into a global sensation. 

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