Lynda Resnick

BIO:

• Name: Lynda Rae Resnick
• Title/Position: Vice-Chairman and Co-Owner, The Wonderful Company
• Industry: Agriculture, Consumer Goods, Marketing
• Location: Beverly Hills, California, USA
• Age:  Born 1943
• Net Worth: Estimated at $8 billion (combined with Stewart Resnick, 2022)

Lynda Resnick” by Bob Riha Jr. is licensed under CC BY 3.0 via Wikimedia Commons.

Lynda Resnick’s Story

From a teenage entrepreneur to one of America’s most influential businesswomen, Lynda Resnick has consistently demonstrated innovation and resilience. Born in Baltimore and raised in Philadelphia, she launched her first advertising agency, Lynda Limited, at just 19. Her early career was marked by bold moves, including involvement in the Pentagon Papers case, where her agency’s copier was used to duplicate classified documents—a testament to her fearless nature.

In 1972, Lynda married Stewart Resnick, and together they built a business empire. Their ventures began with the acquisition of Teleflora in 1979, where Lynda’s marketing prowess shone through innovative campaigns like “Flowers in a Gift,” earning a Gold Effie Award. This success laid the foundation for what would become The Wonderful Company, a conglomerate encompassing brands such as POM Wonderful, FIJI Water, Wonderful Pistachios, and Wonderful Halos. 

Lynda’s marketing genius turned pomegranates into a health craze and positioned pistachios as a popular snack through the “Get Crackin’” campaign. Her ability to blend storytelling with product promotion has been pivotal in transforming agricultural products into household names. The Wonderful Company is the largest agricultural company in the world.

Career Highlights

Key Milestones:

• 1979: Acquired Teleflora, revolutionizing floral marketing.
  
• 2002: Launched POM Wonderful, popularizing pomegranate juice.
  
• 2006: Sold The Franklin Mint after expanding its collectibles market.
  
• 2015: Rebranded Roll Global to The Wonderful Company, reflecting a broader mission.
  

Achievements:

• Transformed agricultural commodities into leading consumer brands.
  
• Pioneered marketing strategies that set industry standards.
  
• Recognized as one of America’s richest self-made women.
  
• Authored “Rubies in the Orchard,” sharing insights on brand building.
  
• Committed philanthropist with over $2.5 billion donated to various causes
  

Lynda Resnick Net Worth

The combined net worth of Lynda and Stewart Resnick is estimated at $8 billion as of 2022. Their wealth stems from The Wonderful Company, which boasts annual revenues exceeding $5 billion. Key revenue streams include: 

• Agricultural Ventures: Extensive almond, pistachio, and citrus orchards in California’s Central Valley.
  
• Consumer Brands: Ownership of POM Wonderful, FIJI Water, and more.
  
• Water Resources: Majority stake in California’s Kern Water Bank, a critical water storage facility.
  

Lynda Resnick in the News

• Philanthropic Endeavors: In 2019, the Resnicks pledged $750 million to Caltech for environmental sustainability research, marking one of the largest donations to the institution.
  
• Community Development: Invested over $100 million in California’s Central Valley, enhancing education and healthcare facilities.
  
• Sustainable Agriculture: Implemented innovative farming practices to promote environmental conservation and resource efficiency.
  

Quotes by Lynda Resnick

“It takes a nut to sell a nut.” 

“Transparency is very new…you have to be a good citizen of the planet. You have to give back.” 

“Learn to expect less from life and more from yourself. Accept the changes that life throws at you. Remember, your destiny is pretty much in your hands. So, as your mom may have told you, keep them clean.”

FAQs: Most Asked Questions About Lynda Resnick