BIO:
Yi He’s Story
Yi He is one of the most influential women in the cryptocurrency industry, known for co-founding Binance, the world’s largest digital asset exchange, and in 2025, being elevated to Co-CEO.
Born in a rural village in Sichuan, China, Yi’s early life was marked by financial modesty. Her parents were schoolteachers, and she grew up helping with chores and devouring every book she could find, earning her classmates’ nickname as a “bookworm.”
Before entering the world of crypto, Yi studied counselling psychology and worked as a teacher and later as a television host for travel programs. That blend of analytical thinking and public communication became a foundational strength in her future career.
In 2014, she crossed paths with Changpeng Zhao (CZ) who would become her partner and Binance co-founder while working in the crypto and tech space. By 2017, she and CZ launched Binance. Under Yi’s leadership in marketing and strategy, Binance grew rapidly into the largest cryptocurrency exchange in the world.
Over the years, Yi built a reputation for being the strategic mind and user-centric leader behind Binance’s growth. She focused intensely on community, product experiences, and ecosystem building, areas that helped Binance scale globally.
In December 2025, in a major leadership shift, Binance named Yi He as Co-Chief Executive Officer alongside Richard Teng, formalizing her role in shaping the company’s future direction.
Yi is widely referenced in industry media as “crypto’s most powerful woman” and a rare female leader in a male-dominated industry, inspiring entrepreneurs worldwide.
Career Highlights
Key Milestones
- 2014: Joined the emerging crypto industry and partnered with Changpeng Zhao.
- 2017: Co-founded Binance with CZ and took lead on marketing and community strategy.
- 2022: Appointed head of Binance Labs (later renamed YZi Labs).
- 2025: Named Co-CEO of Binance.
Achievements
- Binance Growth: Instrumental in building Binance into the world’s largest cryptocurrency exchange by volume and global user base.
- Investment Leadership: As head of YZi Labs, oversaw venture investing across Web3, AI, and biotech projects.
- Industry Recognition: Widely cited as one of the most influential women in crypto.
- Community Influence: Key spokesperson and strategist guiding product direction and user experience.
Yi He Net Worth
Her net worth is estimated to be between $1 billion and $3 billion.
Yi He has accumulated her wealth primarily through her stake in Binance and her leadership roles across its business and investment arms. Various industry sources estimate her net worth in the range of about $1 billion to $3 billion as of 2025, reflecting her ownership and influence in one of the most valuable companies in crypto.
Yi He in the News
- Co-CEO Appointment: In December 2025, Binance formally appointed Yi He as Co-CEO amid a strategic leadership restructuring at the company.
- Industry Recognition: Media outlets have celebrated her rise as one of the most powerful women in the crypto sector.
- Leadership Influence: Reports highlight her role in guiding Binance through regulatory and growth phases, balancing innovation with global expansion ambitions.
Quotes by Yi He
“Everyone can only see their own future. What you believe in is what you will build. We will continue to explore the future, just like the first day we entered this industry,” she said about Crypto Market Pessimism.
FAQs: Most Asked Questions About Yi He
Who is the most powerful woman in crypto?
Many industry analysts and media have referred to Yi He as one of the most powerful women in the cryptocurrency industry, due to her strategic influence and leadership at Binance
Who is Yi He Binance?
Yi He is a Chinese female business executive, she is the co-founder of Binance and Co-CEO as of 2025. She is known for her pivotal role in building and scaling the world’s largest crypto exchange, often referred to as the most powerful woman in crypto.
What is Yi He known for?
She is known for co-founding Binance, shaping its marketing and product vision, leading investments through YZi Labs, and driving user-centric growth in the blockchain industry.
